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Welcome to a new kind
of wine club


Specialty wine delivery & private wine services


What We Offer

Customized Deliveries • Private Wine Advising • Awesome Merchandise


Wine Club

Monthly recommendations tailored specifically to you by a wine expert, based on your tastes, budget, and wine goals

Wine Services

Expert-level wine research,advising, party/menu planning, tastings and classes, and special projects.


Carefully selected wine related goods, made exclusively for Winelala by local artists and designers. Each piece has a story behind it.


Why We’re Different


Winelala is a smaller, more intimate style of club that provides access to wine expert Noelle Allen with whom you can interact for personalized wine advice and questions. Winelala focuses on smaller production wines as well as ‘everyday gems’ to create its wine packages, and will be offering direct delivery in 2019.

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Member Benefits

Customized Profile
Customized wine recommendations by a wine expert based on your individual profile and goals, which are updated monthly. Short write ups on why each wine was chosen for you, including tasting and pairing notes.

Special, Distinctive Wine
These wines are not necessarily fancy or expensive, just harder to find! Winelala gives you access to wines that you wouldn't normally have the opportunity to find. 

Wine Advising
Access to your wine expert for questions, advice, and to provide feedback.

Premium Content
Access Winelala’s premium content articles, recommendations, and a monthly newsletter.

Reduced Rates
Members enjoy a reduced hourly planning rate on Winelala party and wine collection services, wine classes, and special request accommodations.


Your Membership


Winelala can be very involved or just guide you… Explore


How It Works


We Create your Profile

For Premier Members, Winelala will build your personal profile based on your particular tastes, budget, and wine goals each month. Club Members receive general wine recommendations each month.


We Select your Wine

Both Premier and Club Members will go to their local wine shop to pick up their bottles, eager to be opened!


We Stay in Touch!

Winelala stays in touch to answer questions, get feedback, and ensure that you are completely happy!